Instagram is testing Trial Reels, a new feature that lets creators test content with a wider audience before officially posting it on their profile. These trial Reels will appear to non-followers, and creators will receive key analytics within 24 hours. If a video performs well, they can later share it with their entire audience. This feature helps creators understand which content resonates with new viewers, supporting growth and content experimentation.
Src: Social Media Today
December 2024