Meta is introducing new brand protection tools to help firms better protect their intellectual property. The updated Brand Rights Protection Manager tool enables the detection of replicas in product listings, strengthening protection against counterfeit figures. In addition, the new system will track reports of IP infringement, making it easier for brands to monitor and address these issues.
These measures increase the security and credibility of the platform for brands and their customers, strengthening Meta’s position in the field of online brand protection.
Src: SocialMediaToday
Februar 2024