Social Media Usage USA 2023 is a trending topic as platforms like YouTube, Facebook, and TikTok dominate the digital space. According to a Pew Research Center survey conducted from May to September 2023, YouTube and Facebook are the most widely used online platforms among U.S. adults. According to a May-September 2023 Pew Research Center survey, YouTube and Facebook are the most used online platforms among U.S. adults. YouTube and Facebook are used by 83% and 68% of adults, respectively. Instagram is used by 47% of adults, while Pinterest, TikTok, LinkedIn, WhatsApp and Snapchat have a user base between 27% and 35%. TikTok has seen an increase in users from 21% in 2021 to 33 % in 2023. Use of platforms such as Instagram (78%), Snapchat (65%) and TikTok (62%) is significantly higher among adults under 30 compared to older age groups.
Src: Pew Research Center
Februar 2024